How Saturn Rafts Helped the Jane Goodall Institute Explore the Unexplored 

    By any reasonable measure, Cody Janson lives a double life. 

    By day, he’s a civil engineer and project manager working on roads, bridges, and infrastructure projects across the Treasure Valley—helping shape places like Eagle, Boise, and Nampa from the ground up. By nights and weekends, he runs Saturn Rafts, an inflatable watercraft company headquartered not in a warehouse or industrial park, but out of his home in Eagle.

    Link to purchase SUP this summer!

    And somehow, those rafts—born from one near-disastrous float on the Boise River—ended up helping the Jane Goodall Institute explore some of the most remote waterways on Earth. 

    A Call From the Jungle 

    Over the years, Saturn Rafts have been used in rescue operations and commercial outfitting, but one story stands out above the rest for Janson. 

    “Not too long ago, the Jane Goodall Institute reached out to us,” he says. “They wanted to explore sections of river that had never really been navigated by humans.” 

    The Institute was preparing expeditions into extremely remote regions, searching for gorilla populations in areas inaccessible by road or foot. What they needed was a boat narrow enough to slip through tight, overgrown river corridors—yet stable enough to safely carry people and gear for long distances. 

    At the time, Saturn had a narrow, transom-style inflatable boat in production. The team at Jane Goodall’s organization liked the concept but asked one question: could it be a little longer? 

    Rather than creating a custom one-off, Janson told them about a new 16-foot version already in development—longer, more stable, and still narrow enough to reach places traditional boats simply couldn’t. 

    “They ended up taking a couple of those boats,” Janson says. “And they explored about 60 miles of river that would’ve been impossible without that design.” 

    The expedition didn’t come back with headline-grabbing photos of gorillas aboard rafts—but that wasn’t the point.  

    “They sent us a summary afterward,” he says. “Just knowing they were able to access areas no one had ever reached before—that was incredible.” 

    For a small, Eagle-based company, it was a quiet but profound validation: Saturn Rafts weren’t just recreational—they were tools for conservation, exploration, and discovery. 

    The Raft That Almost Ended It All 

    Ironically, Saturn Rafts exist because of a trip that nearly ended Janson’s river adventures altogether. 

    When he first moved to Boise in 2000, he was drawn to Idaho’s rivers—especially the South Fork of the Boise River near Anderson Ranch. The canyon section, inaccessible by foot, intrigued him. So he did what many curious outdoorsmen do… and what he now freely admits was a terrible idea. 

    He bought a cheap inflatable raft from a big-box store. 

    “I didn’t know much about whitewater,” he says. “I figured we’d just float it and figure it out.” 

    They didn’t.  

    Without life jackets, in a raft wholly unfit for the river, Janson and his friends entered the canyon. Hours later, after popping three of four air chambers, ripping the floor, borrowing life jackets from strangers, and fighting hypothermia, they stumbled out in the dark—shaken, lucky, and done. 

    “We almost died,” he says plainly. 

    The raft was abandoned by a trash can. Whitewater rafting, he vowed, was over. 

    Until it wasn’t. 

    Engineering a Better Way 

    A short time later, Janson’s analytical side kicked in. 

    “I realized the problem wasn’t the river,” he says. “It was the equipment.” 

    Looking for a commercial-grade raft, he reconnected with a company called Saturn—then focused primarily on ocean-going inflatables. They didn’t make whitewater rafts, but they were open to experimenting. 

    That experiment became Saturn’s whitewater line. 

    Starting in 2008, Janson helped design a raft, imported small batches, and sold them locally in Idaho, Montana, and Oregon. They sold quickly. Soon, he acquired the rights to Saturn’s whitewater products and began steadily growing the brand. 

    Always methodical, always cautious, he avoided big loans, relied on small batches, retained earnings, and even strategic use of 0% APR credit cards to grow—step by careful step. 

    “I’m pretty debt-averse,” he says. “I wanted the business to grow without the stress of big financial risk.” 

    Built for Performance, Proven in the Field 

    Today, Saturn Rafts are known for value, durability, and performance—especially their ability to carry heavy loads through demanding water. 

    Janson credits both his engineering background and real-world river experience. 

    “We design around capacity and performance,” he explains. “These boats are meant to work—whether that’s hauling gear, people, or navigating remote water.” 

    Advances like heat-welded seams have extended the lifespan of Saturn boats, and the company was also an early player in inflatable stand-up paddleboards with drop-stitch technology—well before the market exploded. 

    While Saturn serves guides, outfitters, and even Costco roadshows at one point, its core remains direct-to-consumer—people looking for serious gear at an accessible price point. 

    And occasionally, organizations with global missions. 

    A Local Business With Global Reach 

    Despite supplying rafts that have traveled far beyond Idaho, Janson remains deeply connected to home.  

    He’s an Eagle resident. He works on Eagle road projects. His favorite place on Earth is still the South Fork of the Boise River canyon—the very stretch that once nearly killed him. 

    “It’s not just the scenery,” he says. “It’s being out there with family and friends. No cell phones. No technology. Just people and the river.” 

    That respect—for water, for risk, and for thoughtful design—has shaped Saturn Rafts from the beginning. 

    From an engineer’s desk in Eagle to unexplored rivers halfway across the world, Saturn Rafts prove that sometimes, the most impactful tools don’t come from massive corporations—but from someone who learned the hard way, paid attention, and decided to build something better.  

    And occasionally, that something helps change how the world is explored. 

     

    Article By

    Tia Crabtree
    Tia Crabtree
    Over 20 Years in Advertising & Marketing

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