Eagle Magazine

Passion for Fashion

From sassy to classy, Eagle’s boutiques let you express your unique style this spring.

What do Victoria Beckham, Fergie, Taylor Swift, and Kate Hudson have in common? These “it” girls are all fashion icons—and all of them would feel just as comfortable shopping in Eagle, Idaho as they do on Melrose in Los Angeles. A glam girl attracts attention with her ability to reflect her unique personality through her image.  Eagle’s premiere boutiques, all conveniently located in one easy-access downtown loop, let local fashion divas express their sense of fashion in every price range.

Coco Couture, Mimi Marie, Club, and Ruby Lou have developed a loyal fan following by catering to their clients’ distinctive tastes and providing the customer service Hollywood royalty takes for granted.  Enjoy a fashion tour with us and discover why the town with “more right outside your door” has earned a well-deserved reputation as a shopping destination for fashionistas throughout the Treasure Valley.

1.    Coco Couture: Fabulous Fergie

“She’s got me spendin” –Black Eyed Peas

Fergie won’t burn any London Bridges in clothes like these, but she could definitely start a fire on the dance floor. With its edgy combination of glamour and grunge, Coco Couture’s fabulous European lines look just as hot on chic Eagle moms as they do on the sexy singer. Cheryl Yeargin, owner of the tastefully decorated boutique on the corner of Iron Eagle and Old State Street, says, “Spring is all about joy. Color yourself happy.”

On the mannequin:

·       Funky and fun Current Elliott shredded jeans, $240

·       Layered lace racer-back tanks from Sunday Rocks, $40 each

·       Colorful spring scarf from Sir Alistair in a gauze cotton print, $70

·       Sumptuous Lust4Luxe woven leather tote in eggplant, $650

·       Sporty chic striped Silver Dagger hat, $80

·       Jaw-dropping antique crystal necklace from Goza, $220


Coco Couture

1540 E. Iron Eagle Dr. Ste 120, Eagle, ID, 83616
208.938.7727
Hours: M-S 10 am – 5 pm

2.    Ruby Lou: Almost Kate Hudson

“I`m a hippie at heart. I wear the clothes, and they`re the best.”— Kate Hudson

The robins-egg blue storefront on Old State Street is home to one of Eagle’s best spots for dressy casual, fun, funky and eminently wearable clothes—the look actress Kate Hudson prefers. Owner Louise “Lou” Baxter Russell brings her inimitable sense of style and quirky sense of humor to every endeavor, and her popular boutique is going strong. Referring to her recent struggle with cancer, Lou says, “You never know how you will handle adversity until it hits you. I haven’t had to worry about the store at all, thanks to my employees. They are so fun—just like our spring fashions!”

On the mannequin:

·       Pewter metallic loafers from Boutique 9, so comfortable that you can wear them all day!

·       Studded Latico handbag, $219

·       The perfect spring scarf in teal, from Echo, $38 (many more colors and styles available!)

·       Stunning agate pendant necklace, $49

·       The best layering t-shirt ever from Michael Stars, $44

·       White cotton shrug hoody in burnout cotton fabric by Testament, $95

·       Cuffed dark denim jeans from AG, a new line for Ruby Lou!


Ruby Lou
164 E. State Street
Eagle, Idaho  83616
208-939-8757
www.shoprubylou.com

Hours: M-S 10 am-6 pm

3.    Club: Taylor Made Style

“She wears short skirts; I wear t-shirts.”—Taylor Swift

Step into Club, the funky boutique with clothes designed to make you look like a million bucks on a college student’s budget, and you’ll likely step out with an entire wardrobe that makes you sing, “You belong to me!” Tucked away beside the always popular Blue Moose Café on Aikens Street in the heart of downtown Eagle, Club features au courant fashions at affordable prices, for the young—and the young at heart.

On the mannequin:

·       Dark denim jeans, $59.50

·       Flirty red urban lace basic camisole, $14.50

·       Black beaded collar necklace, $18.50

·       White floral graphic long-sleeved t-shirt, $26.50

·       Rhinestone studded belt, $14.50

·       Fabulous red leatherette tote bag, $57.50

Club
123 Aikens Road, # 105
Eagle, ID 83616
208.938.2582
Hours: M-S 11 am-6 pm, open late on First Fridays

4.    Mimi Marie:  Oh, Victoria!

“I’ll tell you what I want, what I really really want.”—The Spice Girls

When the stylish wife of Los Angeles soccer superstar comes to Idaho, she will find plenty of things to want at Mimi Marie. The fabulous Mrs. Beckham would look right at home in the high-end American-made designer lines that the intimate and customer-centered boutique carries. Owner Lisa Marie strives to create the right balance between class and sass. “We provide our clients with a look that is sophisticated but also a little edgy,” she says.

On the mannequin:

·       7 for all mankind torn jeans, $189

·       Sequined vest in silver (pictured) and black from Casting, $119

·       Chunky faux-pearl necklace from Lenni Novaro, $89

·       Lionel pewter studded handbag with leather tassel pulls, $165



Mimi Marie

228 E. Plaza (next to River Rock Alehouse)

Eagle, ID 83616

208.939.1005

www.mimimarieboutique.com